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Buyers embrace Anglicare social housing experiment in Sydney’s west

Martin Kelly
Martin KellyReporter

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Western Sydney apartment buyers have embraced a pioneering $100 million project on three sites from Anglicare that mixes build to sell product with social and affordable accommodation, in what is believed to be an Australian first.

Anglicare said the final strata apartment in the largest of the developments at Mount Druitt sold last week and that the other projects in Fairfield and Liverpool were 80 per cent sold. Completion is still three months away.

Anglicare’s development at Mount Druitt, combining social housing with build to sell product, has sold out. 

Anglicare Sydney executive general manager property Peter Paltoo said the mixed use concept had been tested in Anglicare’s extensive retirement living portfolio and it made sense from a financial perspective to trial the concept with social housing.

“We were looking at doing social and affordable housing, so we had to find a financially viable way of doing that,” Mr Paltoo said.

“The idea of strata came about because it would give us some additional income early in the project but also provide an affordable housing option for people looking to buy their first home.

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“We’ve also done some integrated social housing with retirement living, so that was something we were comfortable with, so I suppose this was taking the next step into the strata housing market.”

The business model is that Anglicare holds and rents out a proportion of the development to under-resourced people in urgent need of accommodation, which is 73 per cent in the case of the western Sydney apartments, and sells the rest at affordable prices relative to nearby developments.

Inside the living area of Anglicare’s new development at Liverpool, Sydney. 

Women aged over 55 will live in the social housing component of the developments at Mount Druitt, Liverpool and Fairfield, which comprise 341 studio, one, two and three-bedroom apartments. Prices start at $299,000 and top out at $580,000.

The social housing rents are subsidised by the NSW government, which also provides support services for tenants, as part of its $1.1 billion Social and Affordable Housing Fund.

Mr Paltoo said the retirement living operating model used by Anglicare in its retirement living projects was “pretty much build to rent (BTR), so we were comfortable with it.

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“The other thing that gave us comfort was the government wanted affordable accommodation for women over the age of 55, which seemed to fit well with mixed strata developments.

“They’re a quieter cohort, less disruptive to the general public and it’s a good news story: ‘Anglicare is providing social housing for women aged over 55, do you want to be part of the project?’.

“That’s the angle we took and that’s been well received by the market.”

Agent James Bell from McGrath said the project had been selling well since the apartments went on the market last July and there had been virtually no resistance to the mixed use concept.

“We were very careful and very open about the fact that the building was shared but buyers felt comfortable and the market was very accepting,” Mr Bell said.

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“A few asked questions but no-one pulled out. We were aware there could be some resistance but we were very pleasantly surprised with the fact we had virtually none from potential purchasers.”

Mr Bell said pricing was key. “We were at the lower end of the market with an economical fitout.”

Project director Serge Bolgarschii said the primary objective of the project was to provide social and affordable housing. “Strata become part of it because it adds value from an integration point of view,” he said.

Mr Bolgarschii also used the BTR analogy: “But our residents are people with a lower income bracket who we provide accommodation for” plus a range of communal facilities such as common rooms, gyms, barbecues and communal kitchens everyone who lives in the apartments can share.

“It’s a full integration and that means people actually mingle better, share ideas and that’s what helps them get back to their normal life if they went through a difficult time.”

Martin Kelly is a property reporter based in Sydney covering all aspects of commercial and residential real estate including major deals, market trends and developments. Email Martin at martinkelly@afr.com

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